Blog: Content creation

Articles relating to marketing creation – from writing website content to optimising emails.

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5 Reasons Your Blog Is Being Ignored

The vast echo-chamber of online content does not suffer fools lightly. While it’s true that more people are reading and writing than any other point in…

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Creating a Business Brochure With Brains

Thinking of creating a business brochure? We’ve got a few essential tips on how…

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How to Master the Art of Mobile Copywriting

As mobile devices dominate internet traffic, it’s never been more important for brands to…

Product Descriptions

How to Create Product Descriptions That Sell

Original, well-written product descriptions are paramount for any online retailer. Here’s how to write…

Why do headlines matter

Why Do Headlines Matter? How To Create Headlines That Convert

I’m sure we can all recall a particularly powerful headline we have seen in…

Branding

5 Ways Email Marketing Can Propel Your Business

From newsletters and autoresponders to monthly newsletters to keep your subscribers updated, we take…

Print Marketing

The Importance of Print Marketing in the Age of Online

Print most certainly isn’t dead. Making You Content explores the role of print marketing…

Benefits of Blogging

6 Reasons Why Your Business Should be Blogging

Blogging is often pretty far down the list of priorities for a business. But…

Copywriting

A Copywriter’s Checklist for Effective Web Content

A few weeks ago, we took a look at some of the reasons why…