Blog: Content creation

Articles relating to marketing creation – from writing website content to optimising emails.

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A Textbook Approach To Writing Guides

Not all kinds of online copywriting are short and sweet. Occasionally, you’ll want to publish an industry guide, and here’s where to start…

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Beware Of These Content Marketing Blunders

The depths of winter are tugging our minds back to what this year has…

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How To Boost Your Newsletter Engagement Rates

Extra, extra! Read all about our top tips for newsletters, which simply must be…

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4 Tips For Writing Killer Press Releases

Sending your best and brightest news stories to a professional journalist can be nerve-wracking….

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Preaching To Convert: The Power Of Lead Nurturing Content

Lead nurturing is an art that requires a light touch. We have some tips…

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5 Winning Tactics For Effective Web Content

Websites can rise or fall on their wording, at least for first impressions. With…

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Christening Your Business: What’s In A Name?

Are you struggling with putting a name to the face of your business? Don’t…

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The Secret Agent: How SEO Can Power Your Content

Struggling to get your content writing to the masses? Making You Content is here…

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4 Email Marketing Tricks You Need Up Your Sleeve

Maximise the impact of your email marketing campaign with these essential copywriting tips.

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Eating Out of Your Hand: Food Copywriting Essentials

Give your audience a flavour of your food, drink or venue, with vibrant food…