MYC has been a long-time content partner for Fasthosts. As the brand has evolved and shifted focus, we’ve been there every step of the way – helping them stay relevant while keeping up with their content requirements.
Why did Fasthosts need MYC?
Fasthosts had been hurt by poor content marketing agencies in the past. The web hosting service provider onboarded two separate agencies to help cover a content editor position – but when both failed to deliver, they reached out to MYC as an agency that specialises in copywriting.
We hit the ground running. Having earned Fasthosts’ trust with quality output and rapid delivery on a few initial pieces of content, we quickly ramped up our relationship. We became their outsourced marketing team, helping to meet their monthly quota of content for the blog, newsletter, social accounts and more.
Keeping our finger on the pulse
Fasthosts went through some internal changes in early 2025, so the content team started the year with a fresh outlook in terms of tone of voice and the kinds of topics they wanted to delve into. For MYC, that meant switching the focus from evergreen tech content to reactive thought leadership.
As a relatively lean content team, Fasthosts appreciated being able to pick our brains on a regular basis for these insights. A weekly all-hands meeting between our creative team and the client allowed strategy and brainstorming to naturally take shape, and led to co-delivered initiatives such as their local Gloucestershire business campaign.
Communication has also always been a core tenet of our working relationship. As well as keeping abreast of strategic developments within the business, we’ve ensured Fasthosts’ campaigns stay on track with a comprehensive Trello board allowing their team to view works in progress.
Supporting big ambitions
We’ve helped Fasthosts expand their focus from a Gloucestershire business to a disruptive thought leader competing on the global stage – building momentum while not forgetting their roots.
As Fasthosts continue to concentrate on the local business community, we’re proud to have provided a strong foundation for their content team to build on. And they can always rely on our support when needed.
