Edge Tech is a market leader in intelligent automation recruitment. Over the past few years, we’ve helped to cement their status in this fast-paced sector – and double their revenue year-on-year – by taking over their marketing and establishing the brand as a voice of authority.
Why did Edge Tech need MYC?
Since its inception, Edge Tech has always aimed to be a thought leader in their space – publishing annual reports and building a strong social media presence from day one. However, with no in-house marketing team, the founders quickly realised they couldn’t dedicate enough time to this aspect of their business.
After being referred to us by both our current and previous clients, they reached out for assistance. A dedicated copywriter and editor were initially tasked to take the reins on one of their annual reports. It was an important test of our skills: ensuring the copy resonated with their target audience and translated into increased brand awareness.
End-to-end support
Our relationship with Edge Tech has since evolved. We now manage their day-to-day and week-to-week marketing. This involves writing, uploading and sending emails, as well as producing LinkedIn newsletters, blogs, social media posts and annual reports. We also bring our wider team in to optimise their ad campaigns and edit videos for their social channels.
|
A competitive edge
The ongoing support from our team has enabled Edge Tech to establish themselves as trusted recruiters in the emerging technology sector. We helped them to:
- Double their revenue year-on-year
- Gain over 2,200 subscribers on their LinkedIn newsletter
- Achieve hundreds of downloads on their annual reports
- Generate a steady stream of leads from marketing
Our relationship with Edge Tech has grown strong over the last three years – and we can’t wait to see it evolve further.
Need someone to take the reins of your marketing strategy? Contact us today to see how we’ll bring your ideas to fruition.
Ollie Sulley, Co-Founder – Edge Tech
“If you’re looking for someone to use who you can trust, who you know will have your best interests at heart, and can get the right work done whenever you need it, call Making You Content.”
What
Else?
ON:iT Recruitment
ON:iT Recruitment are a tech recruitment company based in Manchester’s thriving business district, Spinningfields. They came to MYC as a startup and have since become an established company in the sector.
Our voice
Marketing Projects To Invest Excess Budget Wisely
Content Marketing
Join us as we weigh up the pros and cons of a business magazine. If you’re prepared to invest in one and give it due attention, it could be just the thing your marketing needs.